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  • STORY facing the High Line
 
 

MAKING THINGS Competition - STORY (Before)

New York, United States
 
Architecture, Interior, Graphic Design, Installation
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About

STORY is a Chelsea based 2,000 sq ft retail space that has the point of view of a magazine, changes like a gallery and sells things like a store.  Hailed as a revolution in retail by Inc.com, every four to eight weeks, STORY changes out all its merchandise to reinvent the store around a different story-based theme. 

STORY is partnering with GE for i...

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STORY is a Chelsea based 2,000 sq ft retail space that has the point of view of a magazine, changes like a gallery and sells things like a store.  Hailed as a revolution in retail by Inc.com, every four to eight weeks, STORY changes out all its merchandise to reinvent the store around a different story-based theme. 

STORY is partnering with GE for its upcoming October issue called MAKING THINGS. 


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Type Commercial - Retail space, Exhibition Center
 
 
Location 144 Tenth Avenue
New York, New York, 10011
United States
 
Client GE Garage
 
Building status ongoing building work
 
Number of stories 1
 
Site size 2000 sqft
 
Site type urban
 
 

Team

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Architizer Editors
New York City, Uni..
As: Partner
 

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Weblinks and Articles

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STORY
Fast Company, David Burstein, 12/21/11
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An In-Store Revolution
Inc, Andrew Maclean and Nicole Carter, 12/21/11
 
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