May 15, 2013
Semantic satiation is a psychological phenomenon in which a spoken word or phrase temporarily sounds meaningless to the listener due to a steady stream of repetition. Kind of like when your dear old grandmother (bless her heart), compliments your good looks on repeat. While well-intentioned, the broken record reiteration starts to sound a little hollow. Thankfully this strange occurrence only happens in semantics, because the highly methodical repetition seen in Luigi Bonaventura‘s photographs feels anything but meaningless.
In fact, it is the hyper-repetition of pastel walls, closed windows, and not-so-private balconies that makes Bonaventura’s latest series ”Behind the Edge Jesolo Beach, Venice“ so enchanting. His images of vacant hotel façades embrace the unexpected power in redundancy. Bonaventura tells us that his photos are in no way a critique of uniformity; rather the homogeneity frees the artist to translate his passion for architecture into a captivating aesthetic. Click through to see more!