Architizer News
The Art of the Promo Shot
May 26, 2011
It’s a rough world out there, guys. If you want your newest project to get seen by anyone, you have to be willing to go to great lengths (botox, vaseline teeth, virgin waxes) to portray them as “relevant.”
We identified a few of the most common visual gambits in the architectural photography game, from the desperate to the delusional. After the jump.
Here are links to a few of the projects mentioned in this post:
- Photographer’s Studio Over a Boathouse, gh3, Canada.
- Sky Garden House, Guz Architects, Sentosa Island, Singapore.
- Casa Manifesto, INfiNiSki, Curacavi, Chile.
- Atrium House, MESH Architectures, Williamsburg, Brooklyn.
- House with Balls, Matharoo Associates, Ahmedabad, India.
- The Woven Nest, Atmos Studio, UK.
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Two French designers mix and match Axor's Bouroullec collection to create beautifully minimal bathroom designs. -
Construction is finally compete on the already iconic tower. -
A tale of architectural suspense. -
The 2012 Monumenta installation in Paris's Grand Palais is a disorienting blast of color.
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Developers are planning an underwater hotel in Dubai that will take the cake for the emirate's most ridiculous architecture.
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Contributing Authors
Twitter.com/architizer
A modern museum displaying an extensive collection of traditional Japanese woodcuts: http://t.co/52YWIGyg
09:41 PM May 16th
The Axor Bouroullec collection: endless variation, one color. http://t.co/mmRIHgfR
08:46 PM May 16th
We are SO jealous of this rooftop lap pool: http://t.co/m7JGFWFy
07:16 PM May 16th
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